Event Recaps
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Leadership Changes at the FTC and NAD — What This Might Mean for Advertising Priorities and Your Clients
Event Recaps October 25, 2025With new leadership at both the FTC and the NAD, change is afoot. This discussion will explore what every practitioner needs to know about FTC and NAD priorities and practice, including recent developments at both FTC and NAD.
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Not All Superheroes Wear Capes: Advertising and Marketing Law Counsel in Action
Event Recaps October 25, 2025In this session, learn about the latest advertising and marketing law developments, discover their implications for your practice and clients, and, most importantly, learn how to apply them to provide practical, value-added advice.
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Taming Chaos with Contracts (And Conviction): A Clause for Every Crisis
Event Recaps October 25, 2025These are chaotic times. Artificial intelligence, tariffs, executive orders, a changing regulatory environment...and more. In this session, speakers will share insights on how to identify and mitigate these and other risks with contracts, counseling, and (most of all) conviction.
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When the Ad Writes Itself: Legal Implications of Agentic AI in Advertising
Event Recaps October 25, 2025This session will look at the ownership of AI-generated work and whether an ad with no human author can be protected; where the legal liability falls if an autonomous AI makes a misleading claim or uses copyrighted material; and if automated disclosures comply with FTC regulatory standards.
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E-Tailers and Retailers: Hot Topics in Ad Law
Event Recaps October 24, 2025This session will cover hot and emerging topics for e-tailers and retailers, including the latest updates about price advertising, junk fees, recurring subscription (auto-renewal) programs, and advertising claim substantiation, as well as best practices for compliance and risk mitigation.
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Managing Vendors and Partners in the Evolving Global Advertising Ecosystem
Event Recaps October 24, 2025The panel will focus on managing the complex relationships among advertisers, agencies, data brokers, AI and other technology providers, data processors, and other vendors. Expect a review of best practices for due diligence and contracting, considering the viewpoints of each party to find a reasonable common ground.
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The “Ultimate” Panel on Puffery: Can You Say You’re the Best or Better Than The Rest?
Event Recaps October 24, 2025When do superlatives and other extreme, fun, funny, whimsical statements cross the line from puffery to actionable statements that require support? Join us to discuss how NAD and courts have addressed this question and to talk about practical guidance on staying on the right side of the line.
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Fake Friends, Deepfakes, and Faking It: Practical Strategies to Deal with All of the Fakers in a World Craving Authenticity
Event Recaps October 23, 2025Businesses face a landscape of deceptive digital practices that threaten brand integrity and create legal risks. This panel will delve into recent lawsuits, legal developments, and enforcement actions to dissect the legal and practical strategies brands can take to protect authenticity in an increasingly artificial world.
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From Defects to Deception: Class Actions Alleging False Advertising As the New Frontier in Product Liability Litigation
Event Recaps October 23, 2025Consumer fraud class actions alleging false advertising along with product defect elements are expanding in complexity, scope, and volume. This session explores emerging trends in these kinds of class actions and winning defense strategies in these cases.
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Navigating "Made in the USA" Claims in a Tariff-Driven Landscape
Event Recaps October 23, 2025This panel will explore the regulatory framework governing "Made in the USA" representations, share insights into best practices for substantiating claims, and discuss strategies for managing potential enforcement by agencies such as the FTC.
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Navigating Privacy in Ad Tech: Opportunities, Challenges, and Innovations Across the Ecosystem
Event Recaps October 23, 2025In this panel discussion, learn about trends, safeguards, and innovations being pursued by advertisers, publishers, and intermediaries as they contend with the constantly shifting landscape of privacy laws in the United States.
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Navigating the Regulatory Landscape During Trump 2.0
Event Recaps October 23, 2025This expert panel will read the tea leaves and predict the shifting consumer protection enforcement priorities of the Federal Trade Commission, DOJ’s Civil Division, CFPB, and state Attorneys General.
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Practical Considerations for Subscription Services: A Deep Dive into Compliance with Auto-Renewal Regulations
Event Recaps October 23, 2025This panel session will focus on the complexities of auto-renewal regulations and challenges in-house counsel face when trying to operationalize compliance.
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Social Media Engagement and IP Protection: Alternative Enforcement Options
Event Recaps October 23, 2025Social media is rife with false claims and intellectual property infringement. Thankfully, social media platforms have takedown procedures that can provide expedited review and removal of problematic content. This panel provides an overview of these tools and some best practices for how to deploy them.
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The Dance Between Legal and Marketing: An In-House Perspective
Event Recaps October 23, 2025This panel discussion with experienced in-house counsel takes a behind-the-scenes look at what marketing and legal can do to best prepare for the inevitable demand letter, including consumer surveys, regulatory updates, social media agreements, influencers, and overall risk assessment.
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AI at the Crossroads of IP Litigation and iGaming
Event Recaps October 22, 2025What’s new — and what matters now — in AI litigation? This session pairs frontline insights from the leading copyright disputes with the fast-evolving use of AI in sports betting and iGaming.
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Basics of Privacy
Event Recaps October 22, 2025The privacy landscape is shifting rapidly, with regulators, courts, and technology platforms reshaping how consumer data can be collected, used, and shared. This panel will explore the latest legal, regulatory, and technological developments impacting digital advertising.
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Consumer Class Action Litigation Update
Event Recaps October 22, 2025This session will focus on consumer class actions, including false advertising and privacy class actions. The panel will feature insights on litigation trends including common claims and types of products and services targeted, as well as theories of liability, over the past year.
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How Bayer’s Unlocking True Incrementality in Retail Media
Event Recaps October 22, 2025Bayer is pioneering a new approach to retail media optimization by integrating transparent incrementality measurement with real-time media activation, resulting in a 32 percent boost in incremental ROI.
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P&G and the community: Building Culturally Intelligent Brands
Event Recaps October 22, 2025Speakers from P&G and agency the community explored how effective inclusive marketing goes beyond representation and focuses on precision, nuance, and business growth.
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