How AI Is Impacting Agency Operations, Compensation, and More | Event Recaps | All MKC Content | ANA

How AI Is Impacting Agency Operations, Compensation, and More

With AI's promise of greater efficiencies and cost savings, clients expect to see a reduction in agency fees as a result of more AI adoption. In this session, hear how agencies can implement AI, how it affects their operations, and the ways it will change client-agency relationships moving forward.