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ANA Ethics in Action: Year in Review and What’s Next in 2026
Leading Edge December 8, 2025It’s been quite a year for marketing as AI and shifting politics have been disrupting old traditions. This year, our Ethics Policy Committee tackled some of the most pressing issues shaping marketing today. From AI ethics to building consumer trust, here’s what dominated our conversations.
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Everyone Says Retail Media Has Peaked. Here's Why They're Wrong.
Leading Edge December 2, 2025Jonathan Hopkins, co-founder of Sonder, discusses the importance of retail media networks.
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Children Online: The New Rules of the Road
Webinar Rewinds November 22, 2025From social media restrictions to age-appropriate design codes, lawmakers across the country are rewriting the playbook for how companies engage with young users. This webinar broke down what is driving this new wave of legislation and enforcement and what it means in practice.
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How Northwell Health Rebuilt Its Tech Stack
Conference Session Videos November 19, 2025In this video, Northwell Health shared its digital transformation journey, detailing how a martech overhaul aligned technology with enterprise strategy, reduced vendor dependence, and empowered internal teams to drive governance, efficiency, and long-term consumer engagement growth.
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Overview of the 2025 ANA Masters of Advertising Law Conference
Event Soundbites November 15, 2025In this video, get a two-minute overview of the 2025 ANA Masters of Advertising Law Conference.
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New Regulations Complicate Online Cause Marketing
Event Soundbites November 15, 2025Retailers are adapting to new regulations impacting online cause marketing programs.
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FTC Recommendations on Influencer Disclosures
Event Soundbites November 15, 2025The FTC recommends that marketers err on the side of disclosure if an influencer connection isn’t clear to consumers.
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Using Terms of Service to Protect Your Brand
Event Soundbites November 15, 2025A well-crafted platform terms of service is one of e-commerce marketers’ best risk mitigation strategies.
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Advertising and Marketing Law Counsel in Action
Event Soundbites November 15, 2025Protecting the rule of law is essential to being an effective advertising and marketing attorney.
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Avoiding Legal Issues with Influencers through Clear Brand Guidelines
Event Soundbites November 15, 2025Due diligence and clear communication of brand guidelines should be prerequisites for contracts with influencers.
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The Legal Complexities of Marketing during the World Cup
Event Soundbites November 15, 2025Ambush marketing of a major sports event, like the World Cup, is an international issue requiring legal planning and guidelines.
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How the Use of AI Impacts the Risks of Infringement
Event Soundbites November 15, 2025The growing use of AI tools will compel marketers to be realistic about apportioning the risks of infringement.
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How Privacy-Enhancing Technologies (PETs) Are Being Used in the Digital Ecosystem
Event Soundbites November 15, 2025Marketers are deploying Privacy-Enhancing Technologies (PETs) to maximize insights while minimizing data use.
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LinkedIn Updates Its Professional Community Policies
Marketing News November 10, 2025LinkedIn last week updated its Professional Community Policies to provide clarity about the limited cases in which the B2B social network may post graphic or disturbing content due to its educational or newsworthy value.
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You Won’t Beleaf It! Legal Risks with Environmental Claims in a Global Context
Webinar Rewinds November 4, 2025This webinar focused on the current state of environmental claims regulation in the U.S., the EU, and the UK and summarized some of the hotter legal issues in each jurisdiction that brands and marketers should be aware of as they aim to tout the environmental benefits of their products.
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Northwell Health’s Blueprint for Martech Independence
Event Recaps October 16, 2025Northwell Health shared its digital transformation journey, detailing how a martech overhaul aligned technology with enterprise strategy, reduced vendor dependence, and empowered internal teams to drive governance, efficiency, and long-term consumer engagement growth.
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Inbox Integrity: Your 5-Step Guide to Ethical Email Campaigns
Leading Edge October 14, 2025Do you worry your email campaign will be considered spam before it is opened? Besides best marketing practices, it is key to consider ethical email practices. This alert outlines key ethical considerations for email marketing – whether you're leveraging AI-driven personalization or using traditional methods.
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Why Playing It Safe Is No Longer Safe for Pharma Marketing
Partner Content October 2, 2025The pharmaceutical industry's reliance on formulaic messaging and clichéd imagery is no longer enough to capture attention, let alone drive action. Consumers are taking more control of their health, approaching their wellness with a more holistic view, and expecting brands to meet them wherever they reside.
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Staying Ahead in an AI-Driven Marketing Industry
Pulse October 1, 2025The ANA’ s Marketing Training & Development Center (MTDC) recently asked Cord Silverstein, CEO of Integrate AI, a series of questions ahead of the Empowerment AI Bootcamp, taking place April 17 to18 in New York, NY. As a leader in AI-driven marketing transformation, Cord empowers organizations of all sizes to embrace and integrate AI into their existing marketing workflows. In this exchange, he shares insights on how AI is reshaping marketing, where it provides the most impact, and what skills marketers need to stay ahead in an AI-driven industry.
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A Conversation with VeraData’s Kent Grove
Leading Edge September 25, 2025The ANA Nonprofit Federation spoke with Grove about what makes VeraData unique from other data providers, how they ensure timely and accurate data while complying with laws and regulations, and how embracing “donor science” and technological innovations drives growth for missions.
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