Committees | Events & Webinars | ANA

Measurement & Accountability Committee



When Title Location
December 11, 2025 Measuring What Matters: How Social Fits into an Omnichannel Strategy Built for Uncertainty 30 Minutes
December 3, 2025 Duplicative, Distribution Taxed or Incremental? Avoiding the Cobra Effect in Down-Funnel Channels 30 Minutes
November 13, 2025 Measurement & Accountability Virtual Meeting
October 16, 2025 Curating the Narrative | How Hispanic Viewers Are Taking Control of Their Media Experience 30 Minutes
October 2, 2025 Breaking Silos, Boosting ROI: Adobe and EY’s Playbook for Unified Marketing Measurement 30 Minutes
August 19, 2025 Protecting Measurement Quality in a Post-AI World: MRC 45 minutes
July 24, 2025 Measurement & Accountability Virtual Meeting
May 15, 2025 Measurement & Accountability Virtual Meeting
March 20, 2025 Measurement & Accountability Virtual Meeting
December 5, 2024 Measurement & Accountability Virtual Meeting
August 21, 2024 Measurement & Accountability
February 29, 2024 Measurement & Accountability Virtual Meeting
November 30, 2023 The Vision and Application of Next Generation of Measurement: Unified, Cross-Screen and Cooperative 60 Minutes
October 19, 2023 Measurement & Accountability New York/ Via Webinar (Eastern Time), NY
September 20, 2023 The State of Marketing Analytics – A Roundtable Discussion 60 minutes
April 25, 2023 Measurement & Accountability Via Webinar (Eastern Time)
February 23, 2023 Hitting Pause: Why Streaming Depends on New Ad Formats WEBINAR
February 7, 2023 Measurement & Accountability Via Webinar (Eastern Time)
December 8, 2022 Next-Level ROI: Investing in Diverse Audiences and Content WEBINAR
November 16, 2022 Groundbreaking Outcomes, Data Quality & Attribution Standard WEBINAR