- Lauren Bernard
- Head of Omnichannel DSP Product Strategy / Amazon Ads
Lauren Bernard leads omnichannel product strategy for Amazon DSP for Amazon Ads, where she spearheads product innovation to help brands maximize their advertising performance through planning, execution, and measurement tools. A notable achievement during her Amazon tenure has been leading the development and launch of Complete TV – a groundbreaking AI-powered platform within Amazon DSP that revolutionizes how advertisers manage TV budgets across both linear and streaming channels. Before joining Amazon, Lauren served as Vice President of Marketplace Solutions at IPG's Kinesso, where she shaped product and partnership strategies to modernize IPG's approach to TV advertising investments. Her earlier role at Freewheel saw her pioneering programmatic CTV solutions, where she played a crucial role in educating agencies about the transformative potential of programmatic technology in CTV advertising.