Kate Chamberlain is the Director of CRM & Promotions at SimpliSafe, where she has spent the past four years optimizing customer growth through strategic marketing initiatives. SimpliSafe is a leader in home security, pioneering innovative, customer-centric solutions to make every home safer.
With over 14 years of experience in CRM, Kate has worked with top brands like Churchill Downs, the Kentucky Derby, and DraftKings, developing data-driven strategies to enhance customer acquisition and retention. At SimpliSafe, she spearheaded the launch of SMS and Direct Mail marketing channels, leveraging A/B testing to refine campaigns and maximize impact. She is passionate about efficiency, optimization, and using data to drive results.