Speaker Profile

Rick Corteville
Executive Lead, Global Media COE / Lenovo

Rick Corteville is a pi-shaped marketer. Coined by Ashley Friedlein, he used the symbol to describe marketers with a “broad base of knowledge but capabilities in both ‘left brain’ and ‘right brain’ disciplines”. Basically, someone that can be analytical AND still be a good storyteller. A data junkie who started his digital career as a copywriter, this is a great moniker for Rick and his experience.
 
If you talk to anyone who has worked with/for Rick, they will tell you that he has a strong work ethic but knows how to have fun as well. Across all his previous roles, he's worked hard to develop a strong team culture that is built around his crew knowing her/his career growth path and that it's a collaborative effort to get them to the next level.
 
He has extensive experience in building revenue streams and capabilities that translate to business success and strong margins. He's a strategic and creative thinker whom isn't afraid of rolling up the ole sleeves when needed but can take a step back and view the bigger picture as well. He knows today's media landscape and has opinions on where it's going - reach out to hear his thoughts and learn more!