Abby Goss is a marketing transformation leader with more than 20 years of experience rooted in consumer obsession, brand-building insights, and most recently, marketing data and technology modernization. At Nestle Purina, she orchestrates the unification of data, technology, and insight to unlock more personalized, predictive, and performant marketing. She leads cross-functional teams driving full-funnel measurement, consumer data strategy, and martech integration—delivering smarter connections between pet parents and the brands they trust. With a passion for outcomes that both perform and transform, Abby brings bold vision and operational precision to future-proof how brands connect, serve, and grow.