Speaker Profile

Linda McGovern
Vice President, Marketing and Customer Experience / Knauf Insulation North America

Linda McGovern is a seasoned B2B marketing leader with a passion for building brands,
transforming teams and creating exceptional customer experiences. As Vice President of
Marketing and Customer Experience at Knauf Insulation North America, she leads
marketing strategy, brand, communications, digital transformation, commercial
excellence and customer experience initiatives across the region. Known for driving results
in complex organizations, Linda brings deep expertise in brand marketing, integrated
campaigns, sales alignment and employee engagement.