- Artur Souza
- VP, Business Engineering / Meta
Artur leads the Business Engineering team working with global businesses and has been with Meta for 12 years. Business Engineering is an external facing team of engineers that works to deliver more value to businesses using technology. This team works on the cutting edge of business and technology to architect solutions that are leveraged by a large customer base to get the most out of Meta marketing. Solutions that the team has helped build include the Custom Audience API, Pixel Helper tool, Facebook Marketing APIs, Lead Ads & Dynamic Product Ads. The team works as the CTO for an advertiser’s marketing teams providing technical consultation & guidance and also works with the Marketing ecosystem that includes partners and agencies. He graduated with a degree in Computer Engineering at UNICAMP (Brazil) and has contributed to several open source projects.Â