Popsockets: Transforming a Beloved Product into a Global Lifestyle Brand | Conference Session Videos | Event Video | All MKC Content | ANA

Popsockets: Transforming a Beloved Product into a Global Lifestyle Brand

In this video, learn how PopSockets shared how it is defining its next chapter through an expanded ecosystem of products, a reinvigoration of the brand, and a marketing strategy that is putting the PopSockets name back in the minds of fans both old and new.