Maximizing Audience Engagement with Brand Partnerships in Podcasting | Conference Session Videos | Event Video | All MKC Content | ANA

Maximizing Audience Engagement with Brand Partnerships in Podcasting

In this video, Leah Reis-Dennis, head of podcasts at Audacy, and Kaelyn Moore, host of popular true crime podcast Heart Starts Pounding, gave a comprehensive overview of the audience engagement opportunity that exists for brands when partnering with podcasts, sharing data, best practices, and their own perspective on how to succeed.