Boost Your Digital and Growth Marketing with AI (Virtual)

AI Tactics & Frameworks to Supercharge Your Marketing
(Virtual Half-Day Workshop)

Virtual Workshop Description
AI is transforming marketing execution, but many marketers struggle with how to practically integrate AI into their workflows.

This workshop is designed to provide marketing professionals with a clear roadmap to assess AI’s impact, implement AI-driven marketing strategies, and leverage AI tools for efficiency and better results.

Through live demonstrations, case studies, and hands-on exercises, participants will learn how to use AI for content creation, advertising, SEO, analytics, and automation. This session will also help marketers build an AI-first culture within their organizations, ensuring that they can adapt, optimize, and scale marketing operations with AI.

By the end of the workshop, participants will:

• Understand where AI fits into their marketing strategy, execution, and workflow.
• Learn AI-powered tactics for ads, SEO, content marketing, analytics, and automation.
• Gain hands-on experience creating AI-enhanced marketing outputs using prompt frameworks.
• Discover essential AI tools to improve efficiency and campaign performance.
• Develop strategies to build an AI-first culture within their teams.

*For optimum experience, participants are encouraged to use ChatGPT or LLM of their choice to complete the practice exercises during the workshop.

Target Audience
This workshop is ideal for marketers and teams responsible for:

• Advertising & Website Optimization
• SEO & Content Marketing
• Marketing Strategy & Operations
• Customer Acquisition & Retention
• Marketing Analytics & Performance Optimization

This session is best suited for beginner to intermediate-level marketers who are looking to start integrating AI into their daily marketing workflows.

Virtual Workshop Benefits
The benefits of attending this workshop fall under the following key drivers of growth: improving marketing effectiveness, increasing marketing efficiencies, and maximizing marketing ROI

This workshop helps attendees improve marketing effectiveness by teaching them:

• How to use AI for personalized and engaging content creation
• How AI can enhance marketing strategies with predictive analytics

This workshop helps attendees increase marketing efficiency by teaching them:

• How to use AI-driven automation for faster execution and workflow streamlining.
• How to apply AI prompting frameworks to generate high-quality outputs with minimal effort.

This workshop helps attendees improve marketing ROI by teaching them:

• AI-powered strategies to optimize ad performance, improve conversion rates, and scale campaigns efficiently

Download the full agenda here