Five Minutes to Content Marketing Strategy Success (Microlearning)
This five-minute microlearning course will review the components of a content marketing strategy that aligns content marketing with the needs of the business.
Learning Experience
This singularly focused and application-based microlearning course is interactive and provides real-world practitioner-led experience.
Who is this Course For?
- Marketers who are specialists, managers, directors, vice presidents, and Chief Marketing Officers
Learning Objectives
In this course, you’ll build a one-page content marketing strategy with eight components that fully align content marketing with the needs of the business.
Find out what you’ll learn from this course in the video below.
Estimated Length of Completion
Approximately 5 minutes.
Registration Pricing
| Client-Side Tier | Platinum Tier | Gold Tier | Silver Tier | Nonmember | |||||
|---|---|---|---|---|---|---|---|---|---|
| Registration | |||||||||
| Registration | Client-Side Tier $0 | Platinum Tier $0 | Gold Tier $19 | Silver Tier $29 | Nonmember $39 | ||||
Instructors
George Stenitzer
George Stenitzer founded Crystal Clear Communications in 2014 to create inventive answers to marketing challenges. The Content Marketing Institute named George Content Marketer of the Year and BtoB magazine twice named him a Best Marketer.
A change agent, George helps clients build brands with breakthrough content. Previously, he was Tellabs’ vice president – marketing and communications. He also worked in Fortune 500 companies such as RR Donnelley and AT&T.
For the ANA, George leads Fast-Forward Your Content Marketing workshops at four levels — Content Marketing 101, 201, 301 and 401. He served on the Advisory Board of the Business Marketing Association (BMA) and as president of the Chicago and St. Louis BMA chapters.
He blogs weekly, answering marketers' Top 100 Questions on content marketing. He tweets at @GeorgeStenitzer.