ANA Trainers

Rudy Grahn has over 25 years of experience in marketing analytics and measurement across a wide portfolio of category-leading brands. He provides thought leadership on topics including measurement, algorithmic decision-making, ML/AI, attribution, MMM, CTV, post-ID targeting, creative analytics, and cookieless advertising.

Rudy spent 15 years leading measurement consulting and analytics for Publicis clients, including Verizon, Citibank, Samsung, T-Mobile, Pizza Hut, Liberty Mutual, HP, and Toyota. Rudy leads measurement and data strategy initiatives at Prohaska Consulting and has previously led similar projects while at eBay and Neustar.