Creating Multi-Channel Content with Generative AI (15-Minute Microlearning) | School of Marketing | ANA

Creating Multi-Channel Content with Generative AI (15-Minute Microlearning)

By using AI to help you engage with your audience where they are most active, you can enhance your reach and resonance, ensuring that every touchpoint with customers is impactful. In this course, you will understand how to use generative AI tools to streamline content creation for multiple channels while ensuring brand consistency. You will learn about tools and platforms you can use to enhance and simplify content creation and several practical applications in multi-channel content marketing. This course will also examine advanced applications for personalizing and managing complex cross-channel campaigns. By the end of this course, you will be able to better implement your cross-platform content strategy by deploying generative AI tools to create content tailored for different channels.

This is the fourth in a series of six standalone microlearning courses on “Generative AI Essentials for Marketers.”

Click HERE to register for the first course, “Understanding Generative AI.”

Click HERE to register for the second course, "Using AI-Driven Research to Enhance Marketing Strategies.”

Click HERE to register for the third course, "Brainstorming Campaign Ideas with Generative AI.”

Register below for the fourth course, “Creating Multi-Channel Content with Generative AI.”

Click HERE to register for the fifth course, “Improving Marketing Content with Generative AI.”

Click HERE to register for the sixth course, “Leveraging Generative AI for Data Analysis of Marketing Results.”

Learning Experience

This singularly focused and application-based microlearning course is interactive and provides real-world practitioner-led experience.

Who is this Course For?

    • Junior- to mid-level marketers who are responsible for creating and managing multi-channel marketing content
    • Senior-level marketers who manage marketing teams in a multi-channel marketing environment

Learning Objective

    • Understand how to use generative AI tools to streamline content creation for multiple channels while ensuring brand consistency.

Find out what you’ll learn from Greg Kihlström in the video below.

 

Estimated Length of Completion

Approximately 15 minutes.

Download the full benefits here

Registration Pricing

Client-Side Tier Platinum Tier Gold Tier Silver Tier Nonmember
Registration
Registration Client-Side Tier $0 Platinum Tier $0 Gold Tier $19 Silver Tier $29 Nonmember $39

Instructors

trainer

Greg Kihlstrom

Principal
The Agile Brand

Greg Kihlström is a best-selling author, speaker, and entrepreneur who serves as an advisor and consultant to top companies on marketing technology, marketing operations, and digital transformation initiatives. He has worked with some of the world’s top brands, including Adidas, Coca-Cola, FedEx, HP, Marriott, Nationwide Insurance, Victoria’s Secret, and Toyota. 

He is a multiple-time Co-Founder and C-level leader. Greg led his digital experience agency to be acquired in 2017, successfully exited the HR technology platform provider he co-founded in 2020, and led a SaaS startup to be acquired by a leading-edge computing company in 2021. He currently advises and sits on the Board of a marketing technology startup.

Greg has written over 20 books on marketing and marketing technology. He executive produces eight business and marketing-related podcasts and hosts three, including the award-winning The Agile Brand with Greg Kihlström, in which he discusses marketing technology and its role in the customer experience with some of the world’s leading experts and leaders. The Agile Brand with Greg Kihlström is in its 7th year and top 10 on Apple’s U.S. marketing charts with over 600 episodes and millions of downloads.

Greg is a contributing writer to MarTech, CustomerThink, and CMSWire, and has been featured in publications such as Advertising Age, Business Insider, Financial Times, Forbes, and The Washington Post. Greg was named #1 on the Top Global Marketing Thought Leaders list by Thinkers 360, one of ICMI’s Top 25 CX Thought Leaders two years in a row, and a DC Inno 50 on Fire as a DC trendsetter in Marketing. He has also participated as a speaker at global industry events and guest lectured at prominent universities and colleges.