Chart a Curriculum for Modern Marketing
REGISTRATION
Client-Side Members Attend Free*
Limited in-person capacity. Early registration strongly encouraged. For student pricing discount code, please email ycci@som.yale.edu.
Thank you for registering for the 2026 ANA/AEF Future of Marketing Leadership Conference! We'll see you in New Haven!
To change, cancel, or reinstate your registration, please email registration@ana.net.
REGISTRATION
Thank you for registering for the 2026 ANA/AEF Future of Marketing Leadership Conference! We'll see you in New Haven!
To change, cancel, or reinstate your registration, please email registration@ana.net.
The 2026 ANA/AEF Future of Marketing Leadership Conference, February 11 in New Haven, Conn., will be a collaboration between the ANA Educational Foundation, the ANA Global CMO Growth Council, and Yale Center for Customer Insights at the Yale School of Management. The event is curated around the ANA Global Growth Agenda — organized around eight integrated Practice Areas, each representing a core lever of marketing excellence.
This one-day conference will bring together industry and academia to chart a ‘curricula for modern marketing’ — offering inspiration, practical education, and the opportunity to explore the talent competencies essential to future success.
REGISTRATION
Client-Side Members Attend Free*
Limited in-person capacity. Early registration strongly encouraged. For student pricing discount code, please email ycci@som.yale.edu.
Who You’ll Hear From
Explore standout voices shaping the future of marketing. These speakers will challenge perspectives, share actionable strategies, and spark bold ideas to help you navigate what’s next.
Your Conference Speakers
Jen Berliner
Head of Brand and Innovation
Patagonia Provisions
Bricklin Dwyer
Head of Consumer & Business Intelligence
JPMorganChase
Emily Ketchen
SVP and CMO, Intelligent Devices Group and International Markets
Lenovo
Dan Kleinman
Chief Brand Officer
Deutsch Family Wine & Spirits
Joseph Prota
Director, Brand Marketing
IBM
Raja Rajamannar
Senior Fellow, Former Chief Marketing & Communications Officer
Mastercard
SEE WHO LED THE CONVERSATION IN 2025
Revisit the
2025 ANA/AEF Future of Marketing Leadership Conference
Relive last year's event — explore the speaker lineup and session recaps packed with inspiration and practical insights on talent, technology, sustainability, and creativity from industry and academic leaders. See what happened in 2025
Your Venue
Yale Center for Customer Insights at the Yale School of Management | 165 Whitney Ave, Evans Hall, New Haven, CT 06511
The 2026 ANA/AEF Future of Marketing Leadership Conference will be hosted by the Yale Center for Customer Insights, which partners with global leaders and top academics to advance the understanding of evolving consumer behavior and drive growth. Located within the Yale School of Management at Edward P. Evans Hall, YCCI fosters collaboration between industry and academia to develop, test, and share insights that shape the future of marketing.
Evans Hall, a striking 225,000-square-foot architectural landmark with a glass façade and central Shen Courtyard, offers an open, interconnected environment designed for learning and innovation. Its state-of-the-art classrooms, breakout spaces, and collaborative common areas reflect Yale SOM’s mission to educate leaders for business and society, creating the perfect setting for a conference focused on modern marketing leadership.
Registration Options and Pricing
Join us in person for an immersive experience designed to maximize learning and networking.
In-person attendees receive:
- Full access to all keynote and breakout sessions, conference meals, refreshment breaks, receptions, and the exhibition hall.
- Opportunities for face-to-face networking with industry leaders and peers.
INDIVIDUAL REGISTRATION OPTIONS
| IN-PERSON REGISTRATION | Client-Side Tier* | Platinum Tier | Gold Tier | Silver Tier | Nonmember |
|---|---|---|---|---|---|
| Standard Pricing | $0 | $399 | $599 | $699 | $999 |
| Student Pricing | $25 |
| IN-PERSON REGISTRATION |
|---|
| Standard Pricing |
| Client-Side Tier* |
| $0 |
| Platinum Tier |
| $399 |
| Gold Tier |
| $599 |
| Silver Tier |
| $699 |
| Nonmember |
| $999 |
| Student |
| $25 |
* Complimentary tickets will incur a $250 no-show fee if cancellation is not made at least three days before the event.
The Partners Behind the Talent
This event wouldn’t be possible without the support of our Talent Partners — organizations that believe in the power of education, innovation, and industry leadership. These partners are here not just to be recognized, but to help shape campus curricula, connect with students and professors, and contribute to the development of the next generation of marketers. Learn more about our partnership opportunities
Cancellation Policy and Notes
To help you plan with confidence, please review our cancellation policy, as well as important notes regarding registration changes and refunds.
- A full refund for your registration will be granted if written request for cancellation is received by email 60 or more calendar days before the conference start date. A 50 percent refund will be granted if written request is received 59-45 days from the conference start date. No refund is available if cancellation is received 44 days or less before the conference start date.
- Complimentary tickets will incur a $250 no-show fee if cancellation is not made at least three days before the event.
- Unused registrations/applications have no monetary value and cannot be credited to future years or events.
- ANA will not issue refunds or credits due to failure to redeem a discount promo code during the registration process.
- Miscellaneous:
- The conference agenda is subject to change.
- Pricing is subject to change.
- ANA accepts no responsibility for the loss of, or damage to, personal property.
If you have any issues while registering, please contact registration@ana.net.