From Curls to Congress: How Dove’s #CROWNLOVE Sparked a Social Movement | REGGIE Awards | Active ANA Awards Programs | Case Studies | All MKC Content | ANA

From Curls to Congress: How Dove’s #CROWNLOVE Sparked a Social Movement

Dove celebrated National Crown Day by launching “CROWN LOVE,” a social first campaign that was amplified by celebrities, influencers, and earned media.