Digital Doppelgängers: The Future of Personalized Marketing in Virtual Worlds | POVs | Video Shorts | All MKC Content | ANA

Digital Doppelgängers: The Future of Personalized Marketing in Virtual Worlds

From avatars to AI-enhanced identities, people are building digital doppelgangers, and marketers need a strategy to reach them all. In this POV, we cover three bold strategies to connect with your audience’s second self.