Speaker:
Vincent Letang: EVP, Global Market Intelligence, Magna Global
The US Advertising Market: 2025 Recap and 2026 Forecasts
MAGNA has been analyzing and forecasting audience trends and advertising spending trends in the US for more than 60 years.
Vincent Letang, EVP, Global Market Intelligence at MAGNA, will walk us through his key findings on the US ad market in 2025 (ad supported streaming, retail media, AI-powered digital formats), and his latest forecasts for 2026, incl. the impact of major cyclical events (mid-terms, FIFA World Cup, Winter Olympics).
when
Start: Wednesday, January 28, 2026 at 3:00pm
End: Wednesday, January 28, 2026 at 3:30pm
*** NOTE ALL WEBINARS ARE EASTERN TIME ***
Registration Pricing
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| Registration | |||||||||
| Webinar Registration | Client-Side Tier $0 | Platinum Tier $0 | Gold Tier $0 | Silver Tier $0 | Nonmember N/A | ||||