ANA Presents Hands-On Training of AI tools - On Premise Training at Google Pier 57 (In-Person Only) | Members Only One-Day Conferences | ANA

ANA Presents Hands-On Training of AI tools - On Premise Training at Google Pier 57 (In-Person Only)

This event is over.

Please join the ANA to unlock the full potential of AI in your day-to-day work with Google's exclusive on-premise, hands-on AI training. A practical session designed to help marketers roll up their sleeves and get behind the keyboard with generative AI.

What You'll Learn:

  • How to use Google's AI tools to speed up marketing tasks and decision-making
  • Real-world exercises that apply AI to strategy, content, and campaign workflows
  • Ways to boost team productivity with hands-on, repeatable AI techniques

 

Whether you're an AI beginner or looking to expand your skills, this session will give you the confidence and capability to integrate AI into your marketing toolkit.

 

Due to capacity, registration is now closed, please join the waitlist here.


Agenda

TIME EVENT DETAILS LOCATION
Tuesday, September 30, 2025
9:00am
- 9:45am 		ARRIVALS, CHECK-IN AND BREAKFAST

9:45am
- 10:15am

WELCOME & INTRO

10:15am
- 11:15am

AI IN ACTION OVERVIEW AND DEMOS

  • AI for Insights (Gemini + Synthetic Personas)
  • AI for Content (Flow, including VEO)
  • AI in Action: Search & Campaigns (PMax & Demand Gen)
11:15am
- 12:15pm

AI IN ACTION WORKSHOP / GROUP CHALLENGE

The AI in Action workshop is an interactive challenge where participants will break into small groups to build a campaign using tools introduced in the morning overview. With support from Googlers circulating throughout the room, each group will develop and present their work, followed by judging.
12:15pm
- 12:45pm

PRESENTATIONS AND JUDGING

12:45pm
- 1:30pm 		CLOSING LUNCH


Cancellation Policy and Notes

No refunds will be granted for any cancellations or for 'no shows.' Unused registrations/applications have no monetary value and cannot be credited to future years or events. ANA will not issue refunds or credits due to failure to redeem a discount coupon during the registration process. You may transfer your registration to a colleague at no additional cost.