Host:
Senny Boone
SVP
ANA Nonprofit Federation
Presenters:
Allan Kramer, Circulation Manager, The Elks Magazine
Katherine Versteegh, SVP, Data Services, A.B. Data, Ltd.
About Our Presenters
Allan Kramer has over 35 years of experience working with all levels of the USPS, from front-line clerks and plant managers to senior leadership. He has implemented many processes to help reduce postal costs and increase deliverability. Allan is involved with his local PCC, and has been on MTAC for 7 years, where he led a workgroup on Business Reply Mail.
Katherine Versteegh is the Senior Vice President of Data Services at A.B. Data, Ltd., who empowers clients across multiple industries to achieve their goals by leveraging her more than 30 years of expertise in data-driven communications, multi-channel direct marketing, and postal solutions. Kathy believes in the power of delivering quality solutions that comply with rigorous information security, privacy, and confidentiality standards.
Throughout her career, Kathy has collaborated with notable clients in the legal, insurance, nonprofit, financial, healthcare, and government sectors, where she has driven impactful solutions tailored to each industry's unique needs. Her approach is rooted in the belief that combining advanced technology with a deep understanding of client needs results in exceptional outcomes. Kathy has mastered the art of balancing compliance with innovation. She is currently focused on continuous process improvement through extensive training, structured documentation, and sophisticated workflow automation.
Kathy holds a bachelor's degree in business administration and marketing from Mount Mary University, Milwaukee. She has earned the Great Lakes Graphics Association Women in Print Leadership Award and was named Industry Person of the Year by the Milwaukee Postal Customer Council where she served in a leadership role on the board for several years.
Outside of the office, Kathy is an active participant in industry-related committees and associations such as the U.S. Postmaster General's Mailers Technical Advisory Committee (MTAC), sharing her knowledge through collaboration, on panels, and in presentations and industry publications. Outside of the office, Kathy is an active participant in industry-related committees and associations such as the U.S. Postmaster General's Mailers Technical Advisory Committee (MTAC), sharing her knowledge through collaboration, on panels, and in presentations and industry publications. When Kathy isn't leading her team or making her mark in the industry, she's out for a run, spending time with her family and three adorable dogs, enjoying a good movie, or living her best musical life playing the piano and showing off her karaoke skills.
Is that Check Still in the Mail? A New Postmaster General and USPS Changes
This event is over.
Nonprofit organizations rely on a stable USPS. Join us for a brief overview of the leadership changes and challenges at the United States Postal Service, an agency vital to nonprofit organizations success in direct marketing and fundraising. Learn about the new Postmaster General, David P. Steiner, and his plans to preserve the USPS for the future. Hear from two ANA experts that participate in the USPS Mailers Technical Advisory Committee. Gain insight into the steps you need to take now to maximize your postage dollars and marketing strategies as the holiday season approaches. Please bring your questions and comments. We are all in the mailbox together!
Related Content
when
Start: Thursday, August 14, 2025 at 3:00pm
End: Thursday, August 14, 2025 at 3:30pm
*** NOTE ALL WEBINARS ARE EASTERN TIME ***